Founded in 1989 to promote the dairy show, and at the time featuring just one advertisement, ShelbyKY Tourism has grown to become the marketing powerhouse for Shelby County, KY. ShelbyKY helps to bring in over $65,000,000 a year in direct tourism expenditures into the county through advertising, marketing, travel shows, and a multitude of other ways to market our great travel destination. We are funded by matching funds from the state, accommodation transient fees, and restaurant taxes in Simpsonville and Shelbyville. The commission is governered by a board of directors as per Kentucky Revised Statues for all tourism Commissions. Day to day operations are oversaw by the President / CEO and staff. 

Seat #1 (Chamber)
Ray Tucker- Chairperson
Tucker Farms


Seat #2 (Hotel-Joint) 
Bethany Smith 
Saddlebred Suites

Seat #3 (Hotel-Joint) 
Leon Swarts
Walnut Grove Farm


Seat #4 (Restaurant- Joint) 
Joyce Nethery
Jeptha Creed Distillery

Seat #5 (Hotel-Joint) 
Doug Wright
Hampton Inn


Seat#6 (At-Large City) 
Dori Lewis
Polka Dotted Pineapple

Seat #7 (At-Large County) 
Vance Riester
Shelby Horse Supply


Seat #8 (City of Simpsonville)
Ellen Banerjee
Reehl KY